What are Backlinks?

You may be new to article marketing and you want to know about backlinks, so you can read this article to learn, What are backlinks? You may already have heard the term, and be aware that they are somehow beneficial. Exactly how do you create a backlink and how do they work? They are the blue clickable links you see everywhere on the internet that searchers can click on to go to your site. After you read this article you will understand where to put them, how to get them there, and how they can help you.

Where you put these links is at the end of your articles, which you would wisely submit to the top ranking article directories. Most directories accept 2 active hyperlinks in a closing signature, placed separately at the end of your article, in the signature box. You write short, informative articles, typically 400 - 600 words, and using automated article submission, you mass submit your article to well-ranked article directories. Beneath the box where you paste your article into the article directory, there will be a blank for you to paste your signature box file.

As an aside, when you publish on high ranking directories, some of that authority is associated with your site, so the links you provide at the end of your article bring you highly motivated traffic who already respect your site.

How you put these backlinks into your article is a simple process of writing a good signature box of 2 sentences. The first one will use anchor text, of 2 to 3 words, using a phrase of keywords from your article, for example, on how to housebreak a new puppy, and links to another related article on your site. The second sentence contains an actual link to your website. It could look something like this.

For more on how to housebreak your puppy, get practical advice from an expert. Visit mydomainonpuppytraining dot com.

The words "housebreak your puppy" would appear as anchor text hiding a link to another article on puppy training at your site. The actual link would be in the http:// form. There are free sites to make these, and most blog post editors have link creation buttions that will show you how to make these words live links.

Why do you benefit from these live links? When Google crawls the article directories it picks up these links pointing back to your site. Good articles will also often be republished on other sites and blogs by readers, adding further instances of your backlinks on the internet, providing additional pathways to your site.

With properly written signature links appended to articles mass submitted to a lot of online directories, you build connections across the net which Google and other search engines interpret as traffic. Higher traffic equals higher ranking on Google which means to money for you. Providing backlinks at multiple sites solidifies your site's presence on the net. From reading this article, you better appreciate where to locate backlinks, how they are created, and how they get traffic to your website, the most important purpose of article marketing.

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