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Twitter Trials And Tribulations!



By: Sue Collier

Do you use Twitter in your Social Media Marketing? Twitter seems to be an acquired taste; not everyone likes it!! It is a social media giant, becoming more and more successful everyday! People say they don't understand it or they don't like it!! What's not to like? You or your company are allowed as many Twitter accounts as you like! For FREE!! So you can market to your heart's content to as many people as you can follow!!

Even if at first you don't know wht to say, you just need to get involved and read a few tweets! Or try doing a course; lots of people are offering them online, and they don't cost too much! You could of course just look for tips on YouTube or Google! You will be amazed about how much you can find out quickly! And then get started. Who cares if you don't do it exactly by the book? No-one! We all have to learn, and the best way to learn is to do it!

To give you some help here are a few Twitter tools I personally couldn't do without!

First of all, my favourite tool is Buzzom. This wonderful tool allows you to unfollow people who are not following you. It's very quick and easy. You can also use it to find new people to follow and to follow back anyone who is following you!

You can also reply, retweet and tweet from buzzom. As well as the free version, you can also upgrade to the paid version for lots of extra features.

2 Backtweets is a great service to find out who has been RTing your tweets. It's always nice to thank anyone who retweets your tweets and to reciprocate.

3 Socialoomph is also a biggie. Alot of you are probably use Socialoomph already but it seemed a pity to miss out such a great site! This site allows you to set up an automated message to go out to any new followers! However, do not abuse your followers by sending them immediately to a sales page! If you do, many people will simply unfollow you! It's like asking a girl to marry you on your first date! Just thank them for following you, and if you must send them a link, make it your blog or facebook page, not a sales page.

Socialoomph does much more than that though! You can schedule tweets, follow those people who follow you, view your messages and lots more. In fact if you upgrade to the paid edition, you can even update your Facebook page, as well as lots of other things.

I think the best tip I could give you on using Twitter for your business, is to lose the www part of your web address. Because Twitter only gives you a short space to put in your URL, more of the website name will show up on your bio. This makes people more interested to see where your link takes them and you will get more clicks as a result!

And one BIG mistake I see alot of people doing on Twitter is that when they start a message with a person's name (eg @soocee), only you and the person you are sending the message to will see it! It will not show up in other peoples stream unless you write something in front of the @ sign!! Obviously when you are in business, you generally want everyone to see all or most of your tweets. This is something I missed for a long time!

Hope these tips and tricks help! And if you are still not using Twitter, grab a free account quickly because you are missing out big time!!




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