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The Secret To Fully Automated Social Media Marketing



By: Jon Ochs

We are all constantly bombarded with the latest automation tools that promise to automate all your tweets on Twitter or get us hundreds of new friends every day on YouTube. Anyone trying to build an MLM online has considered the idea of “FULLY AUTOMATING” their social media activities. There are tools that will allow you to broadcast automated tweets all day long on Twitter containing your preset messages, or news feeds within your niche. However, there is a KEY factor that will always prevent one from being successful with fully automating to build their mlm business through social media...

Social Media is… SOCIAL

For those who want to really develop a huge following that will promote your and your content, you must INTERACT PERSONALLY!

Nothing can replace real human interaction when it comes to relationship building and effectively building your network marketing business. Social media sites like Twitter, Facebook, and others are specifically designed for building relationships. You cannot build relationships by sending out streams of automated messages. You must interact with people. Ask questions, provide helpful information, get personal and let people know what you are all about. Only then will you build relationships, and that can lead to increased interest in YOU and what YOU are doing, promoting, or selling. An example of this using Twitter would be replying or retweeting other’s tweets that you find helpful or interesting. Another example would be asking questions from your followers.

That does not mean that you cannot use automation tools to help along the way. In fact, there are some great tools that will absolutely allow you to leverage your time. You just cannot rely 100% on automation and expect to be effective in building relationships.

I will give you an example that I am sure you can relate to. I am on Twitter nearly every day and see people who send out automated tweets all day long using TwitterFeed. TwitterFeed is an effective service for automatically tweeting news or any other feeds with a specific search criteria. This is ok for a once in a while tweet, however when I see people who send out 10, 20, 30, or even more of these automated news tweets, I simply unfollow them because I find it very annoying. I am sure I am not the only one. I also unfollow those who are obviously using automation to send out the same message, or set of messages repeatedly, and who never interact or respond to anyone.

If you rely completely on automation, you will simply be ignored and your "noise" will be tuned out.

So, lets talk about how automation can be a real time saver and actually help grow your following when utilized appropriately. There are certain tasks like finding and following other like-minded people withing your niche where automation is an good alternative. You can also take a “very limited” set of messages to distribute automatically over time. If you do this, be sure to space them out, and vary them so they are not the exact same message. Another example of automation is to use services like OnlyWire to automatically bookmark your content across multiple social bookmarking sites. Before automating any task, ask yourself if that task would be more effective with a personal touch.

Personally, I send out very few automatic messages and use automation only for helping to build my following on Twitter. To be effective at building relationships via social media it can truly save you a great deal of time. I myself spend on average less than 60 minutes per day on Facebook and Twitter combined. I could spend less, but I do also enjoy it.

Here is a top Twitter automation tool that I use and recommend:

TweetAdder
Here is a tool that simplified and greatly reduces the time required to find and follow people within your niche, then set an automation schedule to follow a certain number of them each day. It will also keep track of who you are following and allow you to unfollow those who do not follow you back within a certain set time. Tweet Adder can also be used to automate tweets, but as I stated earlier, you should be very careful about doing that.




Article Source: http://www.ezinearticles.mk

If you are a network marketer and considering using automated social media, there are some very important concepts you need to understand to be effective. Learn more about mlm social media directly from industry expert Jon Ochs.

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