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Google Page 1 - The Dummies Guide To How To Get There



By: Joyce Mack

There can’t really be any online businesses who don’t understand the power of the Google page 1 position. Getting to the top of Google’s search results pages is critical in order to ensure a high profile is maintained. Without such a strategic position, businesses will be missing out on the vast majority of potential sales, and with over 70% of the western world searching using Google, getting to the top of that particular search behemoth is crucial.

As anyone who uses Google knows, even the simplest search will often produce millions of results. A search for ‘Google page 1’ currently brings up 558 million results - that’s over half a billion websites all competing! Yet the truth is that 90% of people searching online never look past the first two pages of results. Just think - out of the 55 million pages of results, only 2 pages will ever be seen by the overwhelming majority of potential customers. That means only 0.0000003% of relevant companies are being found.

But knowing how important it is to get my site to the top of the search results is one thing - actually achieving it is quite another. I have looked online for internet marketing strategies, and tried various ideas - with precious little success. The problem is that I’m a businessman - not a marketing expert. My time has to be spent running my business, not selling it as well. I have neither the time nor the expertise to promote my website to Google page 1.

However, I had a look around and came across a guy who actually speaks the same language I do, and seemed really down to earth. Those SEO companies which seem so up themselves leave me feeling rather nonplussed. I run a real business, so I want a real marketing company to support me - not some fancy, flash-in-the-pan company hitching a ride on struggling companies.

We had a detailed chat about my business, its aims and its marketing history. He asked all the right questions, and in no time at all set his team to work. His advice was to pursue a two-pronged approach, combining natural, organic optimization techniques with effectively designed PPC (pay-per-click) campaigns to run alongside. He doesn’t do anything black hat, and everything is clearly explained beforehand.

I was very impressed right from the start, and as he’d been recommended by someone else whose business is now happily enjoying the view from Google page 1, I was happy to go along with his recommendations. But perhaps what really clinched it for me was his price. He didn’t want a penny in payment until he’d demonstrated results. His fees are held back in three lots, only payable once the results he’s promised are realised. Now that’s the sort of confidence and company I like!

I have to say that my faith in online marketing and website optimization strategies has been completely uplifted. The guy came through for me - and then some. I've worked out the benefits, and can honestly say that the sales coming in through having my site listed on Google page 1 are bringing in ten times what I paid the guy to get me there. In a very short space of time he had my site rocketing up the results pages, and at first I almost struggled with the volume of sales coming in!

Having seen some dodgy SEO companies that are simply in it for the money, with no real guarantee of long term results, it can be a hard task to identify suitable companies. But now that my own website business is happily enjoying its Google page 1 position, I’m more than happy to recommend an SEO company that only gets paid by results. In all honesty - what have you got to lose, expect perhaps those empty boring days when you have no sales to process?




Article Source: http://www.ezinearticles.mk

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